Instagram plans to integrate Amber Alerts into users’ news feeds. This means as you scroll through your feed, you may come across an alert depending on a few factors. These are the time the Amber Alert was issued, as well as if you live within the area of the alert. Using the city associated with your Instagram profile or your location data (if you have it turned on), Instagram will attempt to deliver location-relevant Amber Alerts. When you see an Amber Alert, you can opt to view more information on it as well as report sightings to your local authorities.
With each alert, you’ll be able to see the child’s photo and information to help identify them. These can be shared with others in order to cast a wider net in the search for the child. The 25 countries that Instagram plans to make Amber Alerts available include Argentina, Australia, Belgium, Bulgaria, Canada, Ecuador, Greece, Guatemala, Ireland, Jamaica, Korea, Lithuania, Luxembourg, Malaysia, Malta, Mexico, the Netherlands, New Zealand, Romania, South Africa, Taiwan, Ukraine, the U.K., the United Arab Emirates, and the United States. Look for Amber Alerts to go live in those regions over the coming weeks.